Demand estimation for a new property Sector- Real Estate Business Practice- Innovation & Product Development The Need To estimate the demand for a new residential property and accordingly fine-tune the targeting and pricing strategy Our Approach A holistic research involving Quantitative Survey Findings, Secondary Data (e.g. macro-economic factors, historical data trends & predictions by real…
Customer experience management research, mapping different customer journeys Sector- Real Estate / Retail AssetsBusiness Practice- Customer ExperienceThe Need Monitoring tenants and corporate client’s satisfaction in each of client’s communities across the different customer journeys – from the moment they enquire about a property till they move out. Our Approach A holistic research composed of 2…
Large scale event satisfaction research and assess it’s impact on brand equity Sector- Real EstateBusiness Practice- Customer ExperienceThe Need The client, a large government economic city, was organizing a mega event that includes international golf tournament with participants being World renowned golfers and also conduct concerts, cultural and entertainment activities at their premises. Towards this,…
Proposition development for a residential property Sector- Real EstateBusiness Practice- Product Development & Pricing, Conjoint MethodologyThe Need To determine the most viable configuration of residential property options based on consumer preferences for a host of features & attributes in a heritage location in Saudi Arabia Our Approach A quantitative research design consisting of Conjoint Analysis…