Elias Korban

Senior Director - Insights & Business Development

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Elias is a highly motivated and accomplished client servicing expert with over 15 years of experience in the market research industry. His career spans multiple markets, including the UAE, GCC, and Levant regions.

Since 2009, Elias has been instrumental in managing key accounts and clients for leading multinational market research firms in the UAE and GCC. He has collaborated with a diverse range of sectors, including government, semi-government, and non-government organizations. His expertise encompasses various consumer insights generation techniques, with industry experience across Government, Semi-Government, BFSI, Telecom, FMCG, Automotive, Oil and Gas, Retail, Real Estate, and Public Services.

Since 2021, Elias leads the Government Sector vertical at the company. Elias has successfully managed a broad portfolio of clients. Notable achievements include overseeing a comprehensive voice of customer project for a key government entity in UAE covering all entities. He has also partnered with major government entities in Abu Dhabi and Dubai on numerous initiatives such as customer satisfaction, customer experience, mystery shopping, brand health surveys, usage and attitude studies, market assessment studies, and product evaluations.

Elias holds a certification as a market research professional from the University of Georgia and a bachelor’s degree in software engineering. His combination of technical knowledge and market research expertise makes him an asset in delivering insightful and actionable client solutions.