Shraddha Ganesh

Manager - Insights

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Shraddha, a passionate people enthusiast, has been working in the domains of qualitative research and brand strategy for the past decade.

She has a commendable understanding of human emotions and how they impact decisions. She has worked across age brackets and economic strata with a specialisation in cultural understanding. She has worked on multiple projects in growing & evolving categories such as Women hygiene, Travel, Communication, Insurance, Wellness, Home Decor, Real Estate, Shopping, etc.

With her varied experience in qualitative insight mining and her passion of intently acknowledging human emotions, she aids businesses build a relationship with their customers and truly cater to their stated and unstated needs.

A true story seeker who tries her best to be environmentally sustainable. Shraddha dreams of farming for a living someday.