GEOGRAPHICAL COVERAGE

4SiGHT currently has full-service offices in Dubai, Riyadh and Jeddah. We service clients across MEA through these offices with the client servicing teams and research directors who frequently travel across the region.

4SiGHT executes fieldwork across countries in Middle East & Africa and beyond. This reach is achieved through our fieldwork partners with whom we have long term partnerships based on the following considerations – market presence; sector experience; infrastructure; profile of moderators, translators, interviewers, their core competencies in delivering specific studies.

4SiGHT is personally involved at every step of the study through their research professionals. It has good long-term working relationship (continuous projects) with the field work partners.

The India operations of 4SiGHT is a centre of excellence for Data Programming, Processing, Analytics and supports the operations for the researchers based in different locations in Middle East and Africa.

4SiGHT Africa through their offices and own experienced resources in Kenya and Abidjan who coordinate research across the continent. We have experienced partners in key regional hubs who have conducted good research in their regions.

4SiGHT Africa is a facilitator of consumer voice for the marketeers, using digital medium in a continent where cost, quality and distances are the challenges. It provides an optimum balance of local and global resource using a hub-spoke model for research, field and operations.