Anisha Gooptu

Senior Director - Insights

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Anisha leads the Qualitative vertical for CPG clients at 4SiGHT.

With her core area of expertise and passion in Qualitative research, she has worked extensively on understanding the consumer across different geographic regions. In her 15 years of experience in the Consumer Insights industry, she has worked in the Middle East, Indian subcontinent and Asia Pacific regions.

Her domain proficiency includes FMCG, Food and Beverages, Personal Care, Retail, Leisure and Entertainment and Tourism.