Customer experience management research among banking customers Sector- BankingBusiness Practice- Customer Satisfaction / Service Quality / Voice of Customer / Customer Engagement / Customer ExperienceThe Need This UAE bank recognizes the importance of understanding customer needs and to improve services. The final aim for the bank is to deliver best in class customer experience. In…
Voice of customer & service quality research among banking customers Sector- BankingBusiness Practice- Customer Satisfaction / Voice of Customer / Customer EngagementThe Need This UAE bank recognizes the importance of understanding customer needs and to improve services. The final aim for the bank is to deliver best in class customer experience. In the pursuit of…
Proposition development for personal finance & home finance Sector- BankingBusiness Practice- Innovation & Product Development (IPD), Qualitative & Conjoint led Quantitative researchThe Need A core banking product in a fiercely competitive market has become largely generic and undifferentiated – driven mainly by price. The client wanted to cut through the clutter, enable the initiation of…
Product proposition development for personal banking Sector- BankingBusiness Practice- Innovation & Product Development (IPD), Conjoint MethodologyThe Need The Need To develop a competitive offering for the Personal Banking portfolio that will entice prospective customers and retain existing customers Our Approach A holistic research involving Qualitative insight generation phase followed by Conjoint model to help the…