Reactions to VAT implementation in Saudi Arabia
Reactions to VAT implementation in Saudi Arabia A recent survey by 4SIGHT Research & Analytics reveals quick facts about VAT in the Saudi Arabia
Assess impact of VAT on consumer spending habits in Saudi Arabia
Assess impact of VAT on consumer spending habits in Saudi Arabia A recent survey by 4SIGHT Research & Analytics reveals that people in Saudi Arabia are planning to cut down spending on certain categories
Understanding telecom needs amongst female customers
Understanding telecom needs amongst female customers Sector- TelecommunicationsBusiness Practice- Market understanding The Need To revisit the female segment in order to better understand the voice and data requirements of various sub-segments within females such as teenagers, homemakers, working professionals, new mothers etc. Our Approach A qualitative research study with females to understand various sub-segments among…
Brand image & equity assessment among banking customers
Brand image & equity assessment among banking customers Sector- Banking Business Practice- Brand & CommunicationThe Need Understand the current brand image among customers in a competitive context Our Approach A Qualitative Brand Equity Research among different types of banking customers to understand how client brand is positioned in relation to its key competition on aspects…
Research to assess financial literacy among Youth customer segment
Research to assess financial literacy among Youth customer segment Sector- Banking Business Practice- Innovation & Product DevelopmentThe Need Explore the scope of creating awareness about financial education and its importance to premier youth. Also assess feedback on youth banking propositions. Our Approach An exploratory qualitative research study among youth to understand their attitudes and behaviour…
Evaluate the potential for new concept around Organic Milk
Evaluate the potential for new concept around Organic Milk Sector- FMCGBusiness Practice- Innovation & Product DevelopmentThe Need To test the new product concepts of Organic Dairy milk Our Approach A Qualitative concept testing study to evaluate the new concepts around organic milk. Two distinct concepts were tested among their target customers. Design: Focus Group Discussions…
Stakeholder satisfaction measurement by the Tourism authority
Stakeholder satisfaction measurement by the Tourism authority Sector- TourismBusiness Practice- Customer Satisfaction / Voice of Customer / Stakeholder SatisfactionThe Need The Tourism Authority was established in 1996 with the objective of promoting commercial and tourism activities in the one of the key emirate through various events and activities, and promoting the emirate at local, regional…
Customer experience management research among banking customers
Customer experience management research among banking customers Sector- BankingBusiness Practice- Customer Satisfaction / Service Quality / Voice of Customer / Customer Engagement / Customer ExperienceThe Need This UAE bank recognizes the importance of understanding customer needs and to improve services. The final aim for the bank is to deliver best in class customer experience. In…
Voice of customer & service quality research among banking customers
Voice of customer & service quality research among banking customers Sector- BankingBusiness Practice- Customer Satisfaction / Voice of Customer / Customer EngagementThe Need This UAE bank recognizes the importance of understanding customer needs and to improve services. The final aim for the bank is to deliver best in class customer experience. In the pursuit of…
Proposition development for personal finance & home finance
Proposition development for personal finance & home finance Sector- BankingBusiness Practice- Innovation & Product Development (IPD), Qualitative & Conjoint led Quantitative researchThe Need A core banking product in a fiercely competitive market has become largely generic and undifferentiated – driven mainly by price. The client wanted to cut through the clutter, enable the initiation of…