Consumer opinion towards ‘women-only’ parking spaces in Saudi Arabia

4Sight Focus

Consumer opinion towards ‘women-only’ parking spaces in Saudi Arabia We recently posted a question on LinkedIn; to find out people’s views on newly designed women-only parking space by a leading mall in Riyadh, KSA. Sources: https://en.wikipedia.org/wiki/Women%27s_parking_space http://www.debate.org/opinions/women-only-parking https://www.thelocal.de/20150730/women-only-parking-spaces-sensible-or-sexist https://www.straitstimes.com/asia/east-asia/chinas-women-only-parking-spaces-decried-as-sexist https://www.independent.ie/life/motoring/car-talk/the-shespot-debate-are-femaleonly-parking-spaces-practical-or-sexist-31454155.html

Understanding Moonplot

4Sight Focus

MOONPLOT – let’s go to the moon!! For visualizing the brand image data, we use one of the following charts in our report Association data – Brand Image Profiles Biplot Representation In this issue, I am going to talk about one more way to visualize the brand image data. It is known as Moonplot.  Before…

Blockchain in Market Research

4Sight Focus

Blockchain in Market Research A month ago, we published a short survey conducted in UAE and KSA on Blockchain technology. It is a short market scan to understand the consumer understanding of Blockchain and its associated cryptocurrencies. When we prepared the write up to be circulated among our clients and partners, I put together a…

Attitude to cryptocurrencies amongst UAE consumers

4Sight Focus

Attitude to cryptocurrencies amongst UAE consumers It all started with BITCOIN, the poster child for blockchain protocol which caught the public imagination in 2017 due to its dramatic increase in valuation. While the blockchain protocol was created in 2008 as a means to bypass the central regularly authority, it never reached to its full potential…